#2-Brad Keselowski’s extension with Penske Racing is for two years, with an organization option for a third year in 2015, team sources confirmed Thursday. Keselowski was entering the last year of his initial three-year deal with Penske. The team had announced Dec. 1 that an extension was signed, but no terms were disclosed. Crew chief Paul Wolfe and sponsor Miller Lite also have re-signed through 2015.(ESPN.com)
AND Miller Lite has renewed its partnership with Penske Racing. Miller Lite will continue as the season-long primary sponsor of Penske’s #2 Dodge driven by Brad Keselowski, building upon an alliance that began in 1991. For Miller Lite, its sponsorship extension with Penske and Keselowski comes after an amazing 2011 season, Keselowski’s second full year on the NASCAR Sprint Cup circuit. Keselowski and his Miller Lite team surged from deep in the driver standings as late as mid-July to win three races, qualify for the Chase and finish fifth in the championship standings. Keselowski and the Blue Deuce are featured throughout the year in Miller Lite-branded point-of-sale materials displayed in on- and off-premise retail accounts across the country, as well as in advertising and digital marketing. Keselowski and members of his crew also make special appearances at retail accounts to visit Miller Lite customers throughout the season. ‘The #2 Miller Lite Dodge is coming off a very successful season on the racetrack – one where we reached Victory Lane for a sixth-consecutive season while qualifying for the Chase for the NASCAR Sprint Cup,’ said Roger Penske. ‘The continued support of MillerCoors will ensure that this long-standing partnership will remain one of the strongest bonds in professional motorsports. With Miller Lite, we are proud to have one of the few full-season sponsors in the NASCAR Sprint Cup Series. That continuity is one of the many reasons Brad and the team are primed for another great season.’(Penske Racing)(1-26-2012)
