Richard Childress Racing and Pinnacle Foods Group brands have developed a program that will see multiple brands from the leading packaged food company serving as primary sponsors of multiple race teams in the NASCAR Nationwide Series. From Pinnacle Foods Group, the Armour Vienna Sausages brand will be the primary sponsor for five races with three drivers in 2012 (Kevin Harvick/#33: March 16/Bristol Motor Speedway; Brian Scott/#2: May 4/Talladega Superspeedway, Aug. 31/Atlanta Motor Speedway; and Ty Dillon/#33: May 10/Darlington Raceway, September 6/Richmond International Raceway). Hungry-Man will sponsor Harvick and the #33 team on April 26 at Richmond International Raceway. Pinnacle Foods Group is a leading producer, marketer and distributor of high-quality branded food products, many of which have been trusted household names for decades.(RCR)
