Jayski's NASCAR Archives

Danica tops celebrities in generating social media buzz:

#10- Danica Patrick finished about four times higher than any other celebrity endorser in brand-related social-media buzz in the Synthesio social-media research report. Moisand says its in part, because Patrick frequently mentions GoDaddy in tweets from her personal handle. Also, he says, ‘she appears reachable.” ‘The best social media isnt scripted’ says Barb Rechterman, chief marketing officer at GoDaddy. ‘Danicas the real deal.”( USA Today ), see the report at synthesio.com .