NASCAR and sponsorship run hand-in-hand. The high costs of racing a car means that wrapping it in corporate logos is of vital importance. What happens when you don’t have a sponsor? You can try and do as best you can, or you can let the internet help you. The folks at r/dogecoin discovered that Josh Wise and the #98 car were without a sponsor. They made it their mission to raise the $55,000 needed to cover his car in their beloved dogecoin for one race. Now they’ve met that goal and the aim is to wrap the #98 for Talladega.
‘Dogecoin’ is one of several peer-to-peer cryptocurrencies, much like bitcoin. The main distinction is that dogecoin is based on and embraces the popular ‘doge’ meme. One dogecoin is worth a fraction of one cent. This isn’t the first fundraising spearheaded by the dogecoin community. Previously they’ve sent the Jamaican bobsled team to Sochi, raised money to supply needy families with service animals and gathered $30,000 to help supply clean water to Kenya.
A funding page was set up to accept dogecoin donations and regular, boring monetary offerings. It certainly helped that the founder of a cyrptocurrency trading site accidentally donated 22 million coins (just over $15,000 worth). Roughly 1,200 people helped reach the goal of 67,500,000 dogecoins. Fundraising organizer Kevin Dusenberry has told SBNation.com that the car will run in the Aaron’s 499 at Talladega on May 4.(SB Nation)(3-26-2014)
