Despite being a marketing phenom whose myriad endorsement deals easily will outlast her racing career, Danica Patrick likes reminding people that success can drive her sponsorship portfolio, too. She will be sporting a colorful and prominent reminder this weekend at Texas Motor Speedway. Patrick revealed that TaxAct had bought the hood of her #10 Chevy after sponsoring her in the March 29 race at Martinsville Speedway, where she finished a season-best seventh. “It was definitely a last-second thing that they were really happy about from Martinsville,” the Stewart-Haas Racing driver said Tuesday afternoon at Charlotte Motor Speedway. “I’ve always said when I do well, things happen. That’s an example of that. If I never, ever had good weekends, I wouldn’t be where I am today. Of course, I’d like to have them more than I do, but when I do, it’s a good perk with everything from media to the sponsors.” Patrick is off to her best start in Sprint Cup this season, which marks a critical juncture. It’s a contract year for her and primary sponsor GoDaddy, which recently went public April 1 with Patrick helping ring in the occasion on the floor of the New York Stock Exchange.(NBC Sports)(4-8-2015)
