Most-Mentioned drivers of 2015:

According to Joyce Julius, a company that tracks media mentions for sport sponsors, #4-Kevin Harvick was the most-mentioned NASCAR driver on TV this year (the same position he held last season) while#11-Hamlin had the most interview time. Sprint Cup champion #18-Busch was the 12th most-mentioned:

Driver
Interviews
Interview Time
Mentions
#4-Harvick
42
0:35:29
4,937
#20-Logano
31
0:35:31
3,726
#48-Johnson
26
0:19:38
3,038
#2-Keselowski
24
0:15:31
2,940
#88-Earnhardt, Jr.
28
0:26:05
2,919
#24-Gordon
29
0:33:10
2,837
#78-Truex, Jr.
22
0:42:35
2,629
#11-Hamlin
27
0:42:43
2,607
#20-Kenseth
20
0:18:53
2,587
#19-Edwards
23
0:18:12
2,495
#41-Busch
18
0:16:57
2,395
#18-Busch
18
0:27:17
2,276
#51-Bowyer
11
0:12:11
1,310
#42-Larson
12
0:15:58
1,241
#5-Kahne
16
0:13:36
1,201

Statistics reflect all live race telecasts and replays of the 2015 NASCAR Sprint Cup Series season.(Joyce Julius)(12-7-2015)