For this weekend’s Coke Zero Sugar 400 at Daytona International Speedway, Bubba Wallace and Erik Jones will both be sponsored by Columbia.
Wallace’s No. 23 Toyota will be tarpon-inspired, while Jones’ No. 43 Chevrolet will be marlin-modeled.
Columbia joined Richard Petty Motorsports last season as a personal sponsor of Wallace. It remained with the company, though also followed Wallace over to 23XI Racing this season.
Watch @BubbaWallace’s tarpon-inspired No. 23 car take on @Erik_Jones’s marlin-modeled No. 43. Bumper-to-bumper. Fin-to-fin.#NASCAR #CokeZeroSugar400 pic.twitter.com/hpuKVuiV5I
— columbia1938 (@Columbia1938) August 24, 2021