After the NASCAR Cup race on Sunday at Daytona, some fans have reason to be jubilant, and some are surely heartbroken. Some drivers are still flush with joy at having made the cut, and others are frustrated, or outright crestfallen for missing their chance. Such is racing. And for all race broadcasts there are commercials to watch; such is the bargain fans make with the sponsors. For those folks who like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2023 Coke Zero Sugar 400
Start time to record race/commercial periods: 7:26 PM
End time to record race/commercial periods: 10:34 PM
Total minutes of complete race broadcast: 188
Minutes of race broadcast: 159
Minutes of traditional commercials: 29
Minutes of side-by-side commercials: 13
Total number of commercials: 118
Total number of companies or entities advertised: 59
Total number of traditional commercials (not split-screen): 86
Total number of companies or entities advertised: 50
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 32
Total number of companies or entities advertised: 19
Number of times NBC utilized ‘Side-by-Side’ commercials during the broadcast: 6
Companies seen the most in commercials during this broadcast: Sonic (6 times); WPXI (6 times); Subway (5 times); Toyota (5 times); Auto Owners Insurance (4 times); USAA (4 times)
See much more at CawsNJaws.