Sunday was Fox’s last Cup race broadcast for this NASCAR season. NBC bows in next week for the race in Iowa. There will be different announcers, styles of graphics, and respective channels to tune into. One thing that will not change is commercials during the broadcasts, as they are what enables fans to see the races in the first place. For those folks who like to know precisely how many ads there were this past Sunday, and how much time they took during the broadcast, here is the breakdown.
Race and Commercial Breakdown of the 2024 Toyota Save Mart 350
Start time to record race/commercial periods: 3:30 PM
End time to record race/commercial periods: 6:47 PM
Total minutes of complete race broadcast: 197
Minutes of race broadcast: 157
Minutes of traditional commercials: 40
Minutes of side-by-side commercials: 9
Total number of commercials: 130
Total number of companies or entities advertised: 69
Total number of traditional commercials (not split-screen): 104
Total number of companies or entities advertised: 61
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 26
Total number of companies or entities advertised: 21
Number of times Fox utilized ‘Side-by-Side’ commercials during the broadcast: 4
Companies seen the most in commercials during this broadcast: Wendy’s (7 times); Bank of America (7 times); Ford Performance (5 times)