Saturday evening’s Coke Zero Sugar 400 at Daytona International Speedway is NBC’s most-watched NASCAR Cup Series race at Daytona since 2021, it announced on Tuesday.
Airing on NBC and Peacock, it averaged 3.6 million viewers, up 6% from last year. The race peaked at 4.2 million viewers in the closing laps.
— NBC Sports PR (@NBCSportsPR) August 27, 2024