NORTH WILKESBORO, NORTH CAROLINA - MAY 18: A general view of racing during the NASCAR Cup Series All-Star Race at North Wilkesboro Speedway on May 18, 2025 in North Wilkesboro, North Carolina. (Photo by David Jensen/Getty Images) | Getty Images
NORTH WILKESBORO, NORTH CAROLINA - MAY 18: A general view of racing during the NASCAR Cup Series All-Star Race at North Wilkesboro Speedway on May 18, 2025 in North Wilkesboro, North Carolina. (Photo by David Jensen/Getty Images) | Getty Images

Commercial breakdown: 2025 NASCAR All-Star Race

On Sunday, fresh tires were a strategy, and one million greenbacks were an incentive for Christopher Bell to pull off an All-Star win. For NASCAR fans watching from home, it was the commercials that helped bring the race to their TV sets, as well as a chance to run to the fridge for the beer that was advertised (specifically Busch Light Beer, Coors Light, and Miller Lite). For those who like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2025 NASCAR All-Star Race

Start time to record race/commercial periods: 8:01 PM
End time to record race/commercial periods: 9:57 PM
Total minutes of complete race broadcast: 116
Minutes of race broadcast: 96
Minutes of traditional commercials: 20
Minutes of side-by-side commercials: 7

Total number of commercials: 74
Total number of companies or entities advertised: 45
Total number of traditional commercials (not split-screen): 55
Total number of companies or entities advertised: 40
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 19
Total number of companies or entities advertised: 18
Number of times FS1 utilized ‘Side-by-Side’ commercials during the broadcast: 3

Companies seen the most in commercials during this broadcast: NASCAR (5 times); McDonald’s (4 times); Busch Beer (4 times); Toyota (4 times)

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