The following is the commercial breakdown for last Sunday’s Cup race in Illinois. It arrives to you with a tardy slip, as I have spent the last few days in a tenacious struggle with a kidney stone. If you have never been a part of such a battle, consider yourself fortunate. In all the years I have been doing these reports (nearly two decades!) the only one I have missed is the one that occurred when my Father passed. I believe in honoring commitments, something my Father would have been proud of. So here is the report, late but not absent: For those who like to know precisely how many commercials there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2025 Enjoy Illinois 300
Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:20 PM
Total minutes of complete race broadcast: 200
Minutes of race broadcast: 170
Minutes of traditional commercials: 30
Minutes of side-by-side commercials: 12
Total number of commercials: 95
Total number of companies or entities advertised: 42
Total number of traditional commercials (not split-screen): 63
Total number of companies or entities advertised: 36
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 32
Total number of companies or entities advertised: 25
Number of times USA utilized ‘Side-by-Side’ commercials during the broadcast: 5
Companies seen the most in commercials during this broadcast: ‘Friday Night Smackdown’ on USA (6 times); Sonic (5 times); Toyota (5 times); Xfinity (5 times); Ashley Furniture (5 times)