Legacy Motor Club has lined up a huge group of celebrity investors, with musician Darius Rucker the only one to be revealed so far, according to team co-owner Jimmie Johnson.
In March, Rucker announced he had become an investor in Legacy, which is the team Johnson and Knighthead Capital Management rebranded in 2023 and overhauled from its days as GMS Racing and Richard Petty Motorsports.
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“We have a huge group of celebrity investors, and we look forward to making that formal announcement with all 27 of them,” Johnson said. “But Darius and a couple more will be announced as we kind of get into the early summer stretch — but these are first and foremost friends and people that are passionate about motorsports. Some are friends in music, sport, motorsport, various aspects of business, quite notable as well — even some action-sports guys that really want to be a part of this journey and see what’s going on in motorsports and the world of NASCAR, and the opportunity to help amplify that.
“So we’re really excited at Legacy about the back half of the year and some of the stuff we’re going to bring and smartly step into, but I think our paddock or garage area in NASCAR in general is really taking a shift at looking at things differently, more so than I have seen in the past as a competitor. So I think we’re really moving in the right direction. It’s just going to take a little time to get the flywheel spinning.”