INDIANAPOLIS, INDIANA - JULY 26: NASCAR fans attend the NASCAR Cup Series Brickyard 400 at Indianapolis Motor Speedway on July 26, 2026 in Indianapolis, Indiana. (Photo by Justin Casterline/Getty Images) | Getty Images
INDIANAPOLIS, INDIANA - JULY 26: NASCAR fans attend the NASCAR Cup Series Brickyard 400 at Indianapolis Motor Speedway on July 26, 2026 in Indianapolis, Indiana. (Photo by Justin Casterline/Getty Images) | Getty Images

Commercial breakdown: 2026 Brickyard 400

By the culmination of Sunday’s Cup race at the Brickyard there were tales of good fortune (just ask Corey Heim), or tales of woe (just ask Kyle Larson). Some tales were wildly different (just ask Todd Gilliland about his day, and then ask Ryan Blaney the same). As is always the case, a race is full of storylines, good and bad. Of course, there are also commercials. For those fans who would like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.

Race and Commercial Breakdown of the 2026 Brickyard 400 presented by PPG

Start time to record race/commercial periods: 2:00 PM
End time to record race/commercial periods: 5:29 PM
Total minutes of complete race broadcast: 209
Minutes of race broadcast: 183
Minutes of traditional commercials: 26
Minutes of side-by-side commercials: 15

Total number of commercials: 102
Total number of companies or entities advertised: 50
Total number of traditional commercials (not split-screen): 59
Total number of companies or entities advertised: 45
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 43
Total number of companies or entities advertised: 31
Number of times TNT utilized ‘Side-by-Side’ commercials during the broadcast: 7

Companies seen the most in commercials during this broadcast: NASCAR (7 times); Busch Light (6 times); Xfinity (5 times); Buffalo Wild Wings (4 times); Arby’s (4 times); Toyota (4 times)

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