For a sport that saw sponsorship founded on fried chicken, cigarettes and beer, Stanton Barrett realizes his #36 DCT Motorsports team is breaking new ground in the upcoming NASCAR Busch Series races at Dover, Del., Saturday and at New Hampshire International Raceway in July. A children’s Internet web site – www.snowfrog.us – will sponsor the #36 Chevrolet owned by John and Nancy McGill of Cleveland, Ohio, in those two races. The site offers games, stories and adventures for children. www.snowfrog.us was developed by Tamara Kocey, a native Croatian living in Stuttgart, Germany. Ms. Kocey, 23, created the site after spending nearly one year following the NASCAR Busch Series and traveling extensively throughout the U.S. The website became a reality in the mountains of California. Her lifelong love of children, coupled with her new love of stock car racing, was the catalyst. She is also working on a children’s book which will be released next year. “I guess it is a step away from what some people would consider your traditional stock car racing sponsors,” said Barrett, who began running with DCT Motorsports late last season before putting together a full schedule for 2005. A show car will appear in the Dover International Speedway Kids Zone, and Barrett will make autograph appearances there as well. Barrett said www.snowfrog.us is also developing a show car program that not only will be the most comprehensive in NASCAR history for young fans, but will offer the show car at rates well below those of other entities.(Williams Company)(6-3-2005)
