Pop Tarts featured on #5 at Vegas:

This weekend, Pop-Tarts, Kellogg’s most popular morning food product, will adorn the hood of the #5 Chevy of Casey Mears for the first time. The Pop-Tarts brand, created in the early 1960s, is more than 40 years old, putting the product in the same age bracket as just six members of the #5 team, which averages a very young 34 years old.(Hendrick Motorsports PR)(2-27-2008)