Dickies to be associate sponsor of #29 Team:

Dickies, the leading global workwear brand, and Richard Childress Racing (RCR), are expanding their partnership to include an associate sponsorship position on the #29 Shell-Pennzoil team with driver Kevin Harvick in the Cup Series. Dickies and RCR began their partnership in 2006 as the official provider of work apparel for RCR. The opportunity to increase their involvement into team partnership with RCR was the next logical step in a successful relationship.(RCR PR)(4-18-2008)