Richard Childress Racing has added four new team members to their Communications Department for the 2014 season. They are Patrick Budd, Katey Hawbaker, Morgan Hollars and Traci Hultzapple.
Budd, of High Point, N.C., is a graduate of High Point University with a Communication degree. He will handle the communications needs of the #3 Bass Pro Shops/WESCO/Yuengling Light Lager team of driver Ty Dillon. Budd comes to RCR from the High Point Enterprise newspaper, where he was a staff writer.
Katey Hawbaker joins RCR with extensive NASCAR team, sanctioning body and agency experience. The native of State College, Penn., graduated from Shippensburg University with a degree in Marketing. She was most recently with Red Horse Racing, and prior to that, served in communications roles with NASCARKevin Harvick, Inc. and agency Breaking Limits. She will handle communication duties for the #2 Shore Lodge/Whitetail Lodge/Anderson’s Maple Syrup Nationwide team of Brian Scott.
Morgan Hollars is a graduate of the Belmont Abbey College Motorsports program, which she attended on a NCAA Division II volleyball scholarship. She comes to RCR from Octagon where she worked with clients Sprint and Sunoco. The native of Cochran, Ga., will manage the communications responsibilities of Brendan Gaughan and the #62 South Point/WIX Filters team in the Nationwide Series.
Traci Hultzapple brings her veteran experience on the media, sponsor and team channels of NASCAR to the #31 CAT/Quicken Loans/WIX Filters/Kwikset team of Ryan Newman. For the past seven seasons, the native of Lancaster, Penn., managed the NAPA Auto Parts Sprint Cup Series program at Michael Waltrip Racing and at Wasserman Media Group. Her background in NASCAR public relations includes stints at PPI Motorsports and Cox Marketing Group. Hultzapple’s TV background includes being a senior producer at NASCAR Media Group and producer at FOX 43 in York, Penn., where she earned three mid-Atlantic Emmy awards and a national Telly award.(RCR Racing)
