Jay Robinson Racing announced that CHARACTER COUNTS!, a character-building initiative of the Josephson Institute, will be the primary partner of the #66 Toyota driven by Brett Moffitt in next week’s NASCAR Sprint Cup Series race at Indianapolis Motor Speedway. The race will mark the character development program’s first partnership in motorsports. CHARACTER COUNTS! is an community-based and educational program that reaches more than seven million kids nationwide each year. Founded in 1992, the non-profit organization is utilized in schools across America to teach ethics and values by using the six pillars of character: trustworthiness, respect, responsibility, fairness, caring and citizenship. Sunday will mark Moffitt’s third career NASCAR Sprint Cup Series start and his first race at Indianapolis Motor Speedway.(Jay Robinson Racing)(7-18-2014)
