Co-chairmen and former U.S. Congressmen Heath Shuler (D-NC) and Connie Mack (R-Fla) announced that Rev the Vote, a nonpartisan Washington D.C.-based organization, has engaged the Race Team Alliance to help promote increased voter registration among racing fans. The Race Team Alliance, formed in 2014, represents 17 top racing organizations who compete in NASCAR’s Sprint Cup Series. Rev the Vote will leverage the assets and enormous national reach of the RTA membership teams to amplify the importance of voter registration and participation in local and national elections. This agreement allows Rev the Vote to utilize the broad reach of the RTA Member teams. The teams will provide social and digital outreach, as well as, at-track experiences, like hauler tours, pit box seating, meet and greets, hospitality and activation.(Race Team Allaince)(7-25-2015)
