Click n’ Close will not return as a NASCAR series sponsor in ’19, according to sources, making for a brief stay after just coming in this past season. The digital mortgage brand, which is owned by Mid America Mortgage Inc., became the official mortgage provider of NASCAR, a sponsor of Richard Petty Motorsports and an advertiser on industry radio stations like Motor Racing Network in November ’17. The company bought three primary sponsorships on RPM’s No. 43 Chevy driven by Bubba Wallace in the early part of the campaign and got a significant amount of exposure thanks to one of them being the Daytona 500. However, sources said that Mid America Mortgage Inc. has had several exec changes this year and that Click n’ Close’s business model has also changed, leading NASCAR and MAMI to agree to terminate the partnership.
AND Click n’ Close will not return as a sponsor of Bubba Wallace’s No. 43 Chevrolet in 2019, Richard Petty Motorsports has confirmed to NBC Sports.
The team confirmed a report by the SportsBusiness Journal’s Adam Stern that the sponsor deal ended as a result of executive changes at Click n’ Close and a changed business model.
NASCAR also confirmed that Click n’ Close’s relationship as the official mortgage provider of NASCAR has been terminated.
— NBC Sports —