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Coca-Cola sponsoring Newman at Michigan

Newman on racing at Michigan:

“I’ve always loved racing at Michigan, a track that I’ve been coming to for a long time. We’ve been fortunate to have some pretty good success here in years past. It’s always been a fun track to drive since it’s so wide, which can make for some exciting side-by-side racing. We’re looking forward to the weekend in our Coca-Cola Ford Mustang.”

6 Coca Cola Side Pr
Coca-Cola will be Ryan Newman’s sponsor at Michigan in June. Image from Roush Fenway Racing.

On the Car
Coca-Cola makes its 2019 debut on Ryan Newman’s Ford Mustang this weekend at MIS. Newman, a longtime member of the Coca-Cola Racing Family, will run a scheme promoting the ‘Enjoy Coca-Cola’ campaign.

  • For the first time in six years, Coca-Cola is introducing a new summer program called, “Enjoy Coca-Cola,” encouraging people to enjoy a delicious ice-cold Coke with friends and family and make the most of summer.
  • Coca-Cola invites fans to grab any ice-cold Coke, Coke Zero Sugar or Coke Flavor can, bottle, or mini-can and look for the Sip & Scan icon. Simply use a phone to scan and fans will unlock access to more than 150,000 exclusive Coca-Cola prizes and experiences all summer long.
  • When fans peel the wristband off the label, they will be surprised with six unique Coca-Cola designs. Each wristband displays the Sip & Scan icon, giving people endless opportunities to win experiences from concert, movie, and sports tickets, to VIP experiences at some of the hottest events of the season. The more times a person scans the more chance they have to win.

Recapping Pocono
Newman earned valuable stage points by finishing fifth in stage two before going on to record a 16th-place finish at Pocono.

— Roush Fenway Racing —