Some of the names of drivers in Sunday’s Cup race in Charlotte are not as well known to NASCAR fans (Loris Hezemans, and Daniil Kvyat, for example), but it’s a certainty that these gentlemen are grateful for the opportunities. Just as the NASCAR powers-that-be seem determined to prove that road course ringers might one day pull off a win, the sponsors seem determined to prove that the more a fan sees their products in commercials, the more likely they will purchase them. For those folks who like to know precisely how many ads there were, and how much time they took during the broadcast, here is this week’s breakdown.
Race and Commercial Breakdown of the 2022 Bank of America ROVAL 400
Start time to record race/commercial periods: 2:05 PM
End time to record race/commercial periods: 5:30 PM
Total minutes of complete race broadcast: 205
Minutes of race broadcast: 167
Minutes of traditional commercials: 38
Minutes of side-by-side commercials: 10
Total number of commercials: 126
Total number of companies or entities advertised: 54
Total number of traditional commercials (not split-screen): 102
Total number of companies or entities advertised: 48
Total number of ‘Side-by-Side’ commercials during the broadcast (split-screen): 24
Total number of companies or entities advertised: 20
Number of times NBC utilized ‘Side-by-Side’ commercials during the broadcast: 5
See much more at CawsNJaws.