US cable TV heavyweight DirecTV has expanded its sports offering with a pair of new rights carriage deals across soccer and motorsports.
Courtesy of a new deal with e-commerce giant Amazon’s Prime Video OTT streaming service, DirecTV’s out-of-home business broadcast platform will air the streamer’s slate of live broadcasts from US stock car racing’s Nascar.
The addition of Prime Video’s five-race package means that DirecTV for Business, which boasts over 300,000 commercial premises as customers, will carry every NASCAR race through the remainder of the 2025 campaign, the only commercial broadcast service to do so.
The deal will begin with the June 2 NASCAR Cup Series race at Nashville
— SportsCal —