Jeb Burton Charlotte Scheme
Spot On GPS Fence and Purina Dog Chow will co-sponsor Jeb Burton at the Charlotte ROVAL. Image from Jordan Anderson Racing.

Spot On GPS Fence, Purina Dog Chow sponsoring Jeb Burton at Charlotte

Spot On GPS Fence and Purina Dog Chow will share the No. 27 Jordan Anderson Racing Bommarito Autosport Chevrolet as Jeb Burton tackles the twists and turns of the Charlotte Roval. The special scheme highlights a unique initiative with The Ward Burton Wildlife Foundation (WBWF) and their annual Emotional Support Dog Program.

Dogs are family, and for Jeb, that’s especially true of his two dogs, Hunter and Teal. Living on a 100-acre farm, Jeb needed a GPS collar he could trust, one that would let his dogs roam free while keeping them safe and contained on the property. SpotOn GPS Fence was the clear choice as the market’s most accurate GPS dog fence. SpotOn collars combine patented GPS technology with the industry’s most advanced hardware, allowing owners to set reliable virtual dog “fences” in just a few taps on their phone.

As part of the partnership, SpotOn branding will appear on Burton’s car and firesuit, and fans are invited to meet him at the SpotOn tent in the Charlotte Motor Speedway Fan Zone on Saturday. The event will feature autographs from Jeb, prize giveaways, and the chance to vote for finalists in SpotOn Gives—SpotOn’s charitable program that has already contributed over $250,000 and will donate another $100,000 in 2025 to support animal welfare nonprofits. Fans can vote daily in four categories—Shelters, Rescues, Working Dogs, and New Hampshire Nonprofits—for the opportunity to make a difference and win exclusive prizes.

Purina Dog Chow will make it’s debut on the No. 27 alongside Spot On. Purina Dog Chow and Spot On joined other donors to support the 2025 edition of The Ward Burton Wildlife Foundation’s emotional support program which pairs a trained working dog with a military service member as a part of its various Veteran Outreach program activities. Multiple studies have shown that Veterans paired with companion dogs report lower symptoms of PTSD, symptoms of depression-related functioning, better interpersonal relationships, less substance abuse, and fewer psychiatric symptoms than Veterans without dogs.

This year, Golden Retriever, “Trooper”, will unite with his new best friend, Samantha Mecke. Samantaha is currently Army active duty, based at Ft. Bragg (NC), and special operations logistics personnel.The WBWF team was lucky to meet Samantha by way of an introduction by last year’s program recipient, Tyr Smank, who met Samantha at another event last year – where his dog, Freedom, made quite the impression on her. When Tyr met Samantha she had recently lost her son tragically during the final month of his validation training at his first duty station with the Air Force. As Tyr got to know Samantha, he felt sure that she would be a wonderful recipient of this year’s dog, Trooper. Despite her grief, Samantha has made it her mission to not only continue to serve our country honorably but also to keep the memory of her son, Christian, alive.

WBWF Board Member Jeb Burton on the meaning of the Emotional Support Dog Program.

“I’m grateful to the various partners that help make this pairing possible. In addition to Spot On, Golden Corral, Screaming Eagle Ready Mix, and my team owner, John Bommarito, all contributed financially, and Purina Dog Chow made an in-kind product donation to the program this year because they’ve seen the impact that these companions have on the lives of their recipient. I know Trooper and Sam will make a great team, and I’m excited to introduce them!”

Tune into the CW Network on Saturday October 4th at 5 p.m. ET to watch Jeb take on the Roval while representing the impactful cause initiative supported by his on-track partners!

— Jordan Anderson Racing —