Kansas TV: NBCs coverage of the inaugural NASCAR Winston Cup Kansas 400 on Sunday generated a 4.0 overnight rating/8 share, (1:15 p.m. – 5:15 p.m.), according to Nielsen Media Research. This represents a 74% increase over last years 2.3 converted national household rating for the NAPA Autocare 500, which aired on ESPN on the comparable weekend (10/1/00). NBCs 45-minute NASCAR pre-race show also scored an impressive 2.8 overnight rating, 7 share (12:30 p.m. – 1:15 p.m.). National ratings are expected Thursday.(NBC PR)(10-1-2001)
