NASCAR Gives FX Biggest Audience Ever: The NASCAR ratings juggernaut paid off in a big way for FX from Dover. The live coverage of the MBNA Platinum 400 delivered a 4.7 rating, reaching 3.65 million households and 5.6 million viewers. These results made it the most-watched telecast in the history of the network. Additionally, the MBNA 400 was the highest-rated show on cable TV last week, even beating out Spongebob Squarepants and WWE wrestling. It helped that The Osbournes wasn’t on, allowing NASCAR to take the weekly crown. For the four Winston Cup races on FX so far this year, the overall rating is up 6% from last year, 25% in total households, 20% in average viewers, and 12% in they key male demo of 18-49 year-old couch potatoes. The large 20% and 25% numbers are due to the rise in the number of households receiving FX.(MotorsportsTV)(6-7-2002)
