The search for a new title sponsor for the Winston Cup Series continues with the sanctioning body looking at companies who have previously lacked an affiliation with the sport and lack baggage. There are hints that Microsoft is a primary target, as is an as yet unnamed insurance company, with 2005 being the likely year for the introduction of a new sponsor. One thing you can bet on, the title Winston Cup Series will go away, despite the fact NASCAR owns the rights to the term Winston Cup.( AutoRacing1.com – need subscription to read/Stan Creekmore, NASCAR Editor)(3-15-2003)
