The latest on the rumored buyout of R.J. Reynolds Tobacco by British-American Tobacco – RJR has been cutting back considerably on its sports marketing and has also shut down what it has termed “lifestyle” marketing, promotions in places such as bowling alleys, pool halls and bars. RJR has also shut down its convenience-store program, where a customer in to buy Marlboros, for example, would be offered free packs of Winstons as an incentive to change brands.( Winston Salem Journal )(5-15-2003)
