The Greater Charlotte Chapter of the International Special Events Society (ISES) is holding its annual Events in Excellence Awards (EVIES) Saturday, March 19, 2005 at The Extravaganza Depot located at 1610 N. Tryon St., Charlotte, NC. A highlight of the evening will be the presentation of the Lifetime Achievement Award to Teresa Earnhardt, a lifelong resident of North Carolina who serves as the President and CEO of Dale Earnhardt, Inc., a motorsports company located in Mooresville, NC. Ms. Earnhardt and her seven-time NASCAR champion husband, Dale Earnhardt, began operation of Dale Earnhardt, Inc. in 1980. Ms. Earnhardt is a leader in the branding and licensing of the now billion dollar industry of sports licensing. In the 1980s, she introduced trade marking to the NASCAR community by positioning Dale’s image and signature with corporations world wide. Her meticulous attention to detail has become the staple by which Dale Earnhardt, Inc. operates today. In 2002, Ms. Earnhardt took on an impassioned endeavor with her creation of The Dale Earnhardt Foundation. This initiative continues to perpetuate her late husbands ideals in wildlife conservation, education and childrens charities. The EVIE Awards evening will begin at 6 p.m. Proceeds from the live auction will benefit the International Special Events Foundation, educational programs offered by the Greater Charlotte Chapter of ISES and The Dale Earnhardt Foundation. Tickets are $90 per person for ISES members ($125 non ISES members); table sponsorships range from $500 to $5,000. Latin attire is encouraged! For more information about the 2005 EVIE Awards or to purchase tickets to the event, call 704-332-5819 or visit www.ises-charlotte.com.(DEI Site)(3-11-2005)
