As Fox prepares to air its final Nextel Cup race of the season on Sunday, the network says it is on the verge of setting an all-time high for its regular season broadcasts. Fox says it is averaging a 6.1 rating and a 14 market share for its first 11 events (through the June 12 Pocono race) and 9.833 million viewers, according to Nielsen Media Research. The rating is up 5 percent from the 5.8 last year, and the audience is up 6 percent from the 2004 audience of 9.275 million. Fox Sports research expects that this year’s Nextel Cup coverage on the network will post a final 5.9 household rating, setting a new record for any NASCAR package.(NASCAR Scene Daily Newsletter)(6-23-2005)
