NASCAR on Fox TV Ratings hit a five-year high for the second straight week. This time the good news came from Atlanta, where yesterday’s race earned a 5.6/12 [overnight/fast], Fox’s top Atlanta race rating since 2003 and a +19% gain over last year’s 4.7/10. Remarkably, FOX’s 5.6/12 for the race nearly matched the combined ratings of head-to-head competition on ABC, CBS, and NBC (5.7/12), and when national ratings are released it’s likely that FOX will beat that three-network total. For the season-to-date, NASCAR On FOX is averaging a 6.8/13, a +5% gain over last year’s 6.5/13. Excluding the rain-impacted Fontana race, FOX has now aired five Sprint Cup programs this year, and all five have been either flat or up in the metered markets.(FoxPR), for the full season of ratings and chart, see my 2008 TV Ratings Page(3-10-2008)
