NHMS TV Ratings up:

ABC earned a 3.2 overnight Nielsen Media Research rating and a 6 share for its coverage of Sunday’s Sylvania 300 Sprint Cup race at New Hampshire Motor Speedway. Last season, the overnight was 2.9 rating with a 6 share. For past races and the season, see my 2008 TV Ratings page.(9-16-2008) UPDATE: ABC’s First Chase Race Shows 15% Ratings Growth from 2007. ESPN on ABC’s telecast of the first race of the Chase for the Sprint Cup last Sunday from Loudon, N.H., earned a final national household rating of 3.8, up 15% from last year’s 3.3. The telecast averaged 6,098,377 viewers, an 18% increase from the 2007 race that also aired on ABC. One of the largest gains was in the Males 35-54 demographic, which was up 28%.(9-19-2008)