Hendrick drivers to pop up on Kellogg’s breakfast pastry:

  • Mark Martin, Jeff Gordon, Jimmie Johnson and Dale Earnhardt Jr. are coming to a breakfast aisle near you during the 2009 Sprint Cup season. The Hendrick Motorsports drivers will be featured on Brown Sugar Cinnamon flavored Limited Edition NASCAR Printed-Fun Pop-Tarts. In addition to the drivers, the team paint schemes and hauler designs will be printed on the individual Pop-Tarts pastries, which are Kellogg’s most popular morning food product. The limited edition Pop-Tarts also will include NASCAR, Hendrick Motorsports and driver trivia questions. The Brown Sugar Cinnamon flavored Limited Edition NASCAR Printed-Fun Pop-Tarts will be available throughout the 2009 Sprint Cup Series season at major retail outlets nationwide.(Hendrick Motorsports PR) Martin is scheduled to run special Pop Tart’s paint schemes at Las Vegas, Bristol in Aug, Richmond in Sept and Charlotte in Oct.(1-15-2009)