Once the sun set and just before the start of the NASCAR Sprint All-Star Race at Charlotte Motor Speedway on Saturday, May 21, the raceway’s house lights dimmed and fans “flashed their brights,” breaking the Guinness World Records achievement for most flashlights lit simultaneously. Energizer outfitted the 65,000 fans with LED headlights as they entered the Charlotte Motor Speedway. Mike Janela, a Guinness World Records representative, was in attendance to officially record the feat. “To see the previous record – 1,000 flashlights being lit – broken by such a wide margin was quite impressive,” said Janela. “We are always thrilled to see such a large and enthusiastic crowd of people get involved in setting a new record.” The Guinness World Record attempt, dubbed “Light Up the Night,” kicks off the 16th year Energizer and Earnhardt Ganassi Racing have worked closely together to bring excitement and innovation to the race circuit. The race also featured the #42 Energizer Chevrolet of Earnhardt Ganassi Racing with driver Juan Pablo Montoya.
Along with 65,000 Energizer LED headlights, Energizer was represented at Charlotte Motor Speedway by 175 volunteers from its Asheboro, N.C. manufacturing facility who helped to hand them out to fans. And since May 22 kicks off the start of Hurricane Preparedness Week, the company also donated $30,000 worth of flashlights and batteries to the Greater Carolinas Chapter of the American Red Cross.(Energizer)(5-24-2011)
