Goodyear will honor the U.S. Armed Forces by altering the sidewalls of its tires in this weekend’s NASCAR and NHRA events. The design features a patriotic color scheme reading “Support Our Troops” on the tires that symbolically kicks off a “Goodyear Support Our Troops” initiative, an 11-week awareness and fund-raising effort designed to generate support for military families. Goodyear is the official tire sponsor of NASCAR and NHRA. Race-used tires from Sunday’s Sprint Cup Geico 400 at Chicagoland Speedway and the NHRA’s O’Reilly Auto Parts Nationals at Charlotte Motor Speedway will be put up for a charity auction and signed by the drivers who used them. The second-year program invites fans to visit goodyear.com/supportourtroops for more interactive ways to get involved. All funds raised will be donated to Support Our Troops, a nonprofit nationwide organization which bolsters the morale and well-being of America’s troops and their families.(USA Today), see an image of the tires run last year on the Goodyear Tire News page(9-15-2011)
