For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Saturday’s race. Began recording at the Invocation of the race at 7:30 PM, and stopped at the waving of the checkered flag at 10:53 PM. Did not keep records for the pre- and post-race coverage. NBCSN was the broadcast team for this event.
Total number of commercials: 113
Total number of companies or entities advertised: 52
Number of traditional commercials (not split-screen): 87
Total number of companies or entities advertised: 47
Number of “Side-by-Side’ commercials during race broadcast (split-screen): 26
Total number of companies or entities advertised: 20
Number of times NBCSN utilized “Side-by-Side’ commercials during this broadcast: 4
Total number of brief promos of products/services during the race broadcast (including company logos “floating’ in corners of the screen): 56
Total amount of time these brief promos take during broadcast: app. 3 min. 55 sec.
Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 10:53 AM
Total minutes of complete race broadcast: 203
Minutes of race broadcast: 164
Minutes of traditional commercials (not split-screen): 39
Minutes of “Side-by-Side’ commercials (split-screen): 9
Number of missed restarts: 1
Number of “mystery cautions’ (debris not shown): 2
Total race brdcst time 164 Total comm. brdcst time 39
See full reports, sponsor links, much more details at CawsnJaws.com.(7-12-2015)
