For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race. Began recording at the Invocation of the race at 1:20 PM, and stopped at the waving of the checkered flag at 4:34 PM. Did not keep records for the pre- and post-race coverage. NBCSN was the broadcast team for this event.
Total number of commercials: 110
Total number of companies or entities advertised: 37
Number of traditional commercials (not split-screen): 87
Total number of companies or entities advertised: 53
Number of “Side-by-Side’ commercials during race broadcast (split-screen): 23
Total number of companies or entities advertised: 17
Number of times NBCSN utilized “Side-by-Side’ commercials during this broadcast: 4
Total number of brief promos of products/services during the race broadcast (including company logos “floating’ in corners of the screen): 75
Total amount of time these brief promos take during broadcast: app. 4 min. 20 sec.
Start time to record race/commercial periods: 1:20 PM
End time to record race/commercial periods: 4:34 PM
Total minutes of complete race broadcast: 194
Minutes of race broadcast: 154
Minutes of traditional commercials (not split-screen): 40
Minutes of “Side-by-Side’ commercials (split-screen): 11
Number of missed restarts: 0
Number of “mystery cautions’ (debris not shown): 2
Total race brdcst time 154 Total comm. brdcst time 40
See full reports, sponsor links, much more details at CawsnJaws.com.(7-20-2015)
