As stock car racing’s brightest stars prepare for the grueling, 10-week road to Ford Championship Weekend, NASCAR is showcasing all the drama and intensity of the 2017 NASCAR Playoffs with a new, integrated marketing campaign. From the first green flag to the final burnout, the 2017 NASCAR Playoffs campaign will engage fans across platforms with the rigors of the journey, the ferocity of the competition, and the thrill of victory – all from the perspective of the drivers. Fans can visit the NASCAR Playoffs Leaderboard at NASCAR.com/playoffs and follow NASCAR on social media (#NASCARPlayoffs) for first-hand driver perspectives on navigating ‘Playoff Road en route to the Monster Energy NASCAR Cup Series championship finale at Homestead-Miami Speedway on November 19. The first Monster Energy NASCAR Cup Series television spot, ‘Challenge of Champions, debuted Saturday during the final regular season race at Richmond Raceway.(NASCAR)[Read More Here]
