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NASCAR still interested in mid-week races

Despite generally lower ratings, Sports Business Journal’s Adam Stern reports that NASCAR President Steve Phelps says the industry has not seen the last of mid-week races.

According to Sports Media Watch, "The four midweek Cup Series races this season have averaged 1.71 million viewers across FS1 and NBCSN, down 37% from the average for Sunday races on those networks (2.73M). Adding in last week’s NASCAR All-Star Race, the midweek average of 1.75 million is still down 36% from Sunday levels."