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NASCAR announces launch of NASCAR Regional

NASCAR officially announced the launch of the NASCAR Regional brand and platform, which encompasses the touring and weekly...

NASCAR honors diversity and inclusion advocates, Ally Financial named presenting partner of NASCAR Drive for Diversity Awards

Later today in Los Angeles, NASCAR will honor 10 trailblazers and inclusion advocates, at the 16th annual NASCAR Drive for...

Visit Weekend Preview: Los Angeles Memorial Coliseum page

Weekend Preview: Los Angeles Memorial Coliseum

Top NASCAR Cup drivers are eager to start 2024 season with the Clash...

Visit NASCAR and Crocs launch first official licensing collaboration page

NASCAR and Crocs launch first official licensing collaboration

NASCAR and Crocs™ are joining forces for their first-ever licensing partnership, bringing consumers a new fusion of speed...

NASCAR to debut electric race car with demonstration at the Clash UPDATE

UPDATE: The car, which was leaked publicly last month, now has lights and apparently has the potential to reach speeds in...

NASCAR tweaks Cup qualifying procedures

Qualifying procedures for the NASCAR Cup Series will receive an adjustment in 2024, officials revealed Tuesday at the sanctioning...

Visit Jimmie Johnson, Chad Knaus enter NASCAR Hall the way they should—together page

Jimmie Johnson, Chad Knaus enter NASCAR Hall the way they should—together

Call them inseparable...

Visit Rusty Wallace honored with 2023 Buddy Shuman Award page

Rusty Wallace honored with 2023 Buddy Shuman Award

Rusty Wallace, NASCAR Hall of Famer, champion and philanthropist, has been awarded the 2023 Buddy Shuman Award, NASCAR announced...

Visit DraftKings, NASCAR announce written designation agreement for sports betting in North Carolina and expansion of sponsorship page

DraftKings, NASCAR announce written designation agreement for sports betting in North Carolina and expansion of sponsorship

Today, DraftKings (Nasdaq: DKNG) and National Association for Stock Car Auto Racing, LLC (“NASCAR”), announced that they...

Visit NASCAR increasing merchandise licensing efforts page

NASCAR increasing merchandise licensing efforts

As WWE star John Cena rolled down a scenic highway in the most recent “The Fast and the Furious” movie this summer, a child...

Visit North Carolina sports betting deals advancing page

North Carolina sports betting deals advancing

The dance cards are about to be filled in North Carolina, where sportsbooks had to go through the state’s five pro teams...

NASCAR cuts ribbon on new productions facility

Visit NASCAR R&D engineers honored for Garage 56 program page

NASCAR R&D engineers honored for Garage 56 program

NASCAR engineers who successfully transformed a Next Gen Cup Series Chevrolet Camaro for competition as the Garage 56 entry...

Visit NASCAR new media rights deals total $1.1 billion per year page

NASCAR new media rights deals total $1.1 billion per year

The average annual value of the deals, including the previously announced CW deal, is $1.1B per year, which represents about...

Visit NASCAR media rights agreements press conference page

NASCAR media rights agreements press conference

Wednesday, November 29, 2023...

Visit NASCAR announces historic media rights agreements with FOX, NBC, Amazon and Warner Bros. Discovery page

NASCAR announces historic media rights agreements with FOX, NBC, Amazon and Warner Bros. Discovery

NASCAR today announced it has reached new seven-year media rights agreements for the NASCAR Cup Series with four best-in...

Visit NASCAR’s next media rights deal still being negotiated UPDATES page

NASCAR’s next media rights deal still being negotiated UPDATES

UPDATE 2: According to multiple sources with knowledge of the deal, beginning with the 2025 Cup Series season, FOX Sports...

Visit NASCAR President Steve Phelps discusses TV deal, charters, horsepower page

NASCAR President Steve Phelps discusses TV deal, charters, horsepower

NASCAR President Steve Phelps said during a webinar Monday that the sport will have at least one additional company broadcast...

Visit NASCAR Canada Series receives new name with presenting partner model page

NASCAR Canada Series receives new name with presenting partner model

Beginning in 2024, NASCAR’s Canadian series will be known as the NASCAR Canada Series with Evirum and Pinty’s serving as...

Visit NASCAR, Rev Racing announce 20th NASCAR Drive for Diversity Driver Development Program page

NASCAR, Rev Racing announce 20th NASCAR Drive for Diversity Driver Development Program

Today, NASCAR and Rev Racing announced the drivers participating in 2024’s class of the NASCAR Drive for Diversity Driver...