Robby Gordon to run 2004 Busch Series:

Fruit of the Loom announced that it has teamed up with three-time NASCAR Winston Cup Series race winner Robby Gordon to compete in the NASCAR Busch Series in 2004. Beginning with the season-opening Hershey’s Kisses 300 at Daytona International Speedway on February 14, Gordon will drive the Fruit of the Loom-sponsored #55 Chevy in 24 NASCAR Busch Series races. Robby Gordon Motorsports will own the entry and will operate from its new facility in Huntersville, NC.( Robby Gordon site )(11-14-2003)