Bill Davis Racing announced Xtreme Outdoor Camouflage, Inc. (XOC), an Arkansas-based outdoor apparel company, is joining its 2005 sponsorship lineup, starting this weekend. Xtreme Outdoor Camouflage will sponsor Johnny Benson and his No. 23 Toyota Tundra truck team at Mansfield (Ohio) Motorsports Park. Xtreme Outdoor Camo is a revolutionary product, said Bill Davis, president and owner of Bill Davis Racing. When people see this product they are going to be amazed with its innovative design. Its going to change how the outdoorsman looks at camouflage products. I am really delighted and honored to have them join the Bill Davis Racing family.
With its unique styling and state-of-the-art design, Xtreme Outdoor Camo, out of Jacksonville, Ark., is becoming the leader in outdoor apparel. It offers a whole new generation of camouflage unmatched by any in the industry. With its PreyBlind Technology, XOC brings realistic photo technologies to hunters, fishermen and many other outdoorsmen.
I am really excited about this partnership with Bill Davis Racing, said James Riley, founder and owner of XOC. I think this is going to definitely help increase awareness of the brand. NASCAR has such an overwhelming fan base. It is a great way for us to show what Xtreme Outdoor Camo is all about. BDR is a proven winner, and Im looking forward to seeing the XOC truck on the track.
Riley is also the CEO and host of the nationally televised hunting and fishing show American Xtreme Outdoor Adventures. Riley continually strives to bring great quality programming to every viewer through his show. Expect more Xtreme Outdoor Camo paint schemes on other BDR entries throughout the 2005 season and beyond. To learn more about XOC, go to www.xocamo.com.(Bill Davis Racing)(5-9-2005)
