When it comes to promoting a sponsor or a cause, NASCAR Sprint Cup winner Regan Smith has the special knack to articulate a message without sounding scripted. The 27-year-old Smith will be wearing two hats this weekend at Michigan International Speedway (MIS), promoting the Furniture Row Racing team as well as the Farm American program, which will be showcased on his #78 Chevy. The Farm American initiative that Smith and the Furniture Row Companies have been backing for more than a year has attained plenty of interest in the agriculture community, including a financial partner in Agro-Culture Liquid Fertilizers based in St. Johns, Mich. Furniture Row and Agro-Culture Liquid Fertilizers are teaming to promote the importance of having a stable and robust agriculture industry along with bridging the awareness gap between urban and rural America. Smith’s car will also carry the Farm American paint scheme at Atlanta Motor Speedway (Sept. 4) and Kansas Speedway (Oct. 9).(Furniture Row Racing), see image of scheme on the #78 Team Schemes page.(8-18-2011)
