For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Began recording the times at the Invocation of the race at 1:00 PM, and stopped at the waving of the checkered flag at 4:44 PM (all times are EST). Fox was the broadcast team for this event.
Total number of commercials: 107
Number of traditional commercials (not split-screen): 98
Number of ‘Side-by-Side ‘ commercials during race broadcast (split-screen): 9
Number of times utilized ‘Side-by-Side ‘ commercials during this broadcast: 3
Total number of companies or entities advertised: 83
Total number of brief promos of products/services during the race broadcast: 32
Total number of companies or entities advertised in brief promos or crawlers: 22
Total amount of time these brief promos take during broadcast: app. 3 min. 35 sec.
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:44 PM
Total minutes of race broadcast: 224
Minutes of race broadcast: 178
Minutes of traditional commercials (not split-screen): 46
Minutes of ‘Side-by-Side ‘ commercials (split-screen): 5
Number of missed restarts: 0
Number of ‘mystery cautions ‘ (debris not shown): 0
Number of April Fool’s Day jokes heard over the broadcast: 1 Carl Edwards telling Bob Osborne his transmission was going
Total race brdcst time 178 Total comm. brdcst time 46
For driver focus, past races and other info see the 2012 TV Commercials page.(4-2-2012)
