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LOUDON, NH - JULY 20:  Jason Leffler leads a pack of trucks in his #2 Carquest Racing Dodge Ram during the NASCAR Craftsman Truck Series Series New England 200 on July 20, 2002 at the New Hampshire International Speedway, in Loudon, New Hampshire.  (Photo by Robert Laberge/Getty Images)

May 5 – Today in Jayski’s NASCAR history


May 5, 2014

  • Entry List for the 5-hour Energy 400 Sprint Cup Series race at Kansas Speedway is posted, 44 teams/drivers [for 43 spots] are listed, including: #12-Ryan Blaney, #33-Stremme, #32-Kvapil, #66-Nemechek, #77-Blaney. The #35 Front Row Motorsports Ford is NOT entered after attempting all 10 races so far in 2014.
    Driver who needs to be in the top-36 in speed and have no provisional available to them: #12-Ryan Blaney, lowest in owners points
    If qualifying is cancelled, the driver who would miss the race: #12-Ryan Blaney, no race attempts
    See the full entry list at my Jayski’s Kansas Entry List
  • MWR announces extensions with Bowyer, Pattie and 5-Hour Energy & a baby: Michael Waltrip Racing announced today it has signed multiyear contract extensions with sponsor 5-hour ENERGY, driver Clint Bowyer and crew chief Brian Pattie to race its #15 Toyota Camry in the NASCAR Sprint Cup series starting in 2015. The trio joined MWR in 2012 and has scored three wins and earned two Chase berths including a runner-up finish in 2012. "This is big news for all of us," said Bowyer, an eight-time winner in NASCAR Sprint Cup competition. "It creates great stability and excitement about what the next few years can bring. MWR is my racing home and continuing this relationship with 5-hour ENERGY was a high priority. It’s time to put the paperwork in a drawer and focus on winning."
    "Since the first day 5-hour ENERGY, Clint and Brian showed up at MWR, we have been a contender for wins and championships. I am so thankful that we get to continue and add to what we have built," said co-owner Michael Waltrip. "I am most happy for the employees of MWR who are the foundation of everything we do."
    The familiar red, black and yellow brand colors of 5-hour ENERGY will adorn the #15 in 24 NASCAR Sprint Cup events each year starting in 2015. Additional primary partners on the #15 include PEAK and AAA Mid-Atlantic. "We have clearly aligned ourselves with one of the most competitive and energetic drivers in racing and we felt it was really important for us to continue the equity we have built over the past three years," said Scott Henderson, president of 5-hour ENERGY. "We love Clint, the people at MWR and the sport of NASCAR. The extension decision was also based on our racing program’s success with our sales team and all of our participating retailers." Bowyer celebrates his 300th start Sunday at Kansas Speedway.(MWR). Bowyer also announced on his Twitter that he and wife Lorra are expecting a baby.(5-5-2014)
  • Overnight Talladega TV Ratings: not much info but the Aaron’s 499 Sprint Cup Series race at Talladega Superspeedway had a overnight rating of 4.0, which is down on the 2013 overnight rating of 4.4(ShowBuzzDaily). No 2014 viewership numbers were posted. 2013’s final TV Rating was a 4.6 with 7.345 million viewers and in 2012 the rating was 5.1 with 8.348 million viewers.
    See past races for 2014 and a five-year comparison chart on the 2014 NASCAR TV Ratings page.(5-5-2014)
  • Kyle Busch cited for speeding: #18-Kyle Busch was issued a speeding citation on April 29 in Denver, NC on suspicion of traveling 60 mph in a 45 mph zone. According to the police report, the stop happened in front of Beach’s Grocery. Busch said he thought the speed limit was 55 mph. The officer commented in the police report that Busch had a "disrespectful attitude." He was driving a Lexus sedan when he was stopped around 7:45 pm. This is not Busch’s first documented driving incident. In 2006, he was ticketed for reckless driving after he "chirped" his tires while pulling out of a Richmond, Va., gas station and into a fast-food restaurant next door. Busch was cited for careless and reckless driving and speeding in 2011 when he was stopped in Iredell County for going 128 mph in a 45 mph zone.(WWOC)(5-5-2014)
  • Camping World extends NASCAR deal to sponsor Truck Series: NASCAR announced it has reached a seven-year agreement with Camping World to remain the entitlement sponsor of the NASCAR Camping World Truck Series through 2022. The new deal ensures that Camping World will own exclusive rights as title sponsor for a total of 14-consecutive years, equaling the longest entitlement sponsorship in the history of the national series, which is celebrating its 20th season. The renewed partnership aligns two brands in the midst of significant growth. Since originally becoming series entitlement sponsor in 2009, Camping World has expanded its number of stores by 35%, resulting in the company eclipsing $3 billion in annual revenue. The new deal provides Camping World exclusive rights to market its Good Sam Roadside Assistance program as the Official Roadside Assistance of NASCAR. With a network that includes 40,000 tow and service providers in North America, Good Sam Roadside Assistance has provided roadside services to more than two million stranded motorists in the past 30 years. Additionally, the new agreement provides official NASCAR status to two growing automobile companies; CarCash as the Official Auto Buying Service of NASCAR, and AutoMatch USA, as the Official Pre-owned Automobile Retailer of NASCAR. CarCash, featured on Season 1 of CNBC’s The Profit, purchases used cars from individuals in return for immediate cash. AutoMatch USA, featured on Season 2 of CNBC’s The Profit, specializes in the sale of foreign and domestic pre-owned cars of all makes and models.(NASCAR)
    AND The recreational vehicle retailer, which became title sponsor of the series in 2009, signed a seven-year extension that will begin in 2016. The deal is valued at more than $5 million a year in rights fees and media commitments.(Sports Business Journal)(5-5-2014)
  • Win 204 for car #11: #11-Denny Hamlin’s win in the Aaron’s 499 Sprint Cup Series race at Talladega Superspeedway on May 4, 2014 was car #11’s 204th win in the Sprint Cup Series. This win is now five wins ahead of the iconic #43 for all-time wins in Sprint Cup Series history for a car number. Richard Petty, who drove the #43 for most of his 200 wins, actually won 192 races running the #43 and 8 in other car numbers [#41 & #42]. The car number in third is the car #3 with 97 wins. See all kinds of car number stats and records on my Wins by Car Number page.(5-5-2014)
  • Breakdown of wins by driver in the #11:
    Cale Yarborough (55)(won 3 championships in car #11)
    Ned Jarrett (49)(won 2 championships in car #11)
    Darrell Waltrip (43)(won 3 championships in car #11)
    Denny Hamlin (24)
    Junior Johnson (11)
    Bill Elliott (6)
    Geoff Bodine (4)
    Terry Labonte (4)
    Bobby Allison (3)
    Buddy Baker (2)
    A.J. Foyt (1)
    Mario Andretti (1)(won 1967 Daytona 500)
    Parnelli Jones (1)(1st driver to win in #11)
    TOTAL WINS = 204
  • Hamlin joins a select crowd, winning in 300th start: #11-Denny Hamlin won the Aaron’s 499 Sprint Cup Series race at Talladega Superspeedway for his 24th career win in his 300th career start. Four other drivers to have won in their 300th start:
    Ned Jarrett in 1965, Rusty Wallace in 1993, Kasey Kahne in 2012 and Kyle Busch in 2013.(5-5-2014)
  • Johnson’s non-win streak to start the season, his third longest: #48-Jimmie Johnson has now run 10 races to start the 2014 without a win. It is tied for the third longest such streak of his career. In his rookie season of 2002, Johnson won in this 10th race that season at Auto Club Speedway (his 1st career win in his 13th career race) and finished the season 5th in the championship. In 2012 Johnson didn’t win his first race for that season until the 11th race at Darlington, finishing 3rd in the championship. Johnson’s longest streak was in 2003, his 2nd full-time season, not winning his first race of the season until Charlotte, the 12th race of the season and finishing 2nd in the championship.(5-5-2014)
  • Patrick records best Talladega finish for female: Three female drivers have competed at Talladega in the NASCAR Sprint Cup Series: Janet Guthrie (3 races), Patty Moise (1 race) and Danica Patrick (now 3 races). Before Patrick finished 22nd on Sunday. Guthrie’s finish of 29th in August of 1978 was the best finish at Talladega by a female driver. Patrick had finished 33rd in both 2013 Talladega starts. Patrick also lead the race twice for 6 laps, becoming the first female driver to lead a lap at Talladega in a Sprint Cup race.(5-5-2014)
  • Talladega Race and Commercial Breakdown: For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday’s race. Began recording the times at the Invocation of the race at 1:00 PM, and stopped at the waving of the checkered flag at 4:38 PM (all times are EST). Fox was the broadcast team for this event.
    Total number of commercials: 117
    Total number of companies or entities advertised: 61
    Number of traditional commercials (not split-screen): 106
    Total number of companies or entities advertised: 59
    Number of ‘Side-by-Side’ commercials during race broadcast (split-screen): 11
    Total number of companies or entities advertised: 9
    Number of times Fox utilized ‘Side-by-Side’ commercials during this broadcast: 3
    Total number of brief promos of products/services during the race broadcast: 46
    Total amount of time these brief promos take during broadcast: app. 6 min. 40 sec.
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:38 PM
    Total minutes of complete race broadcast: 218
    Minutes of race broadcast: 162
    Minutes of traditional commercials (not split-screen): 56
    Minutes of ‘Side-by-Side’ commercials (split-screen): **
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 1 referred to, but not shown
    Number of references to ‘Digger’, the long-lost track mascot: 1 D.W. said he’s ‘retired’
    Total race brdcst time 162 Total comm. brdcst time 56
    See past races and links to full reports on the 2014 TV Commercials page.(5-5-2014)
  • Keselowski comments on Talladega wrecks: #2-Keselowski, six laps down on lap 136, was in the middle of a big pack when the car appeared to get loose and spun in front of #21-Trevor Bayne, which started a wreck that involved over a dozen cars. Keselowski commented on the wreck and and incident on lap 145 with #10-Patrick:
    Q) WHAT HAPPENED?
    Keselowski: "I just spun out in front of the whole field. I don’t know why, if I just busted my butt on my own or lost a tire, but I feel bad for everyone that got torn up. We had a really fast Team Penske Ford, but I just feel bad for the whole Miller Lite team."
    Q) WHAT HAPPENED IN THE FIRST INCIDENT? Keselowski: "We took the lead there and made a really aggressive move to take the lead and then it all just kind of bottlenecked from there. I don’t know if I cut somebody off or got ran over, but just enough to get spun out and tear the car up."
    Q) WHAT HAPPENED?
    Keselowski: "We were just racing really hard towards the front half of the field. I was trying to get my lap back and those guys are trying to lead laps. There’s obviously a long way to go and I just had to get to the front and try to stay up there to try and get my lap back. I was racing really hard for that, but for some reason the car took off on me and I spun out. I don’t know why, but I feel bad that we tore up a bunch of cars."
    Q) WHAT HAPPENED WITH DANICA?
    Keselowski: "I’m not really sure what happened. I made an aggressive move to take the lead and the next thing I knew I was spinning, so I’m not really sure. Obviously, there was some kind of contact but I don’t know what happened."
    Q) A BYPRODUCT OF TALLADEGA?
    Keselowski: "Every wreck is a byproduct of Talladega. That’s just the track we’re on, but racing hard – everybody wants to lead laps, everybody wants to run up front and certainly I wanted to get my laps back and have a shot to win at the end and the only way I was gonna do that was by being really aggressive at the front half of the field."
    STILL 41 CARS ON THE LEAD LAP.
    Keselowski: "Yeah, and that’s even more the reason why I had to race hard to get my lap back because I was at the back half of that."
    Q) HOW AGGRESSIVE WAS THIS RACE BY COMPARISON TO THE LAST COUPLE YEARS?
    Keselowski: "The cars are handling a lot worse than I thought they would and I think everybody is kind of fighting that. Everybody still has the same level of aggression as when the cars handled a little better and sometimes we learn the hard way."
    Q) THERE’S A FINE LINE BETWEEN FRUSTRATION AND SUCCESS.
    Keselowski: "Yeah, we had a lot of close calls and I guess most of them were my fault, but I’m just being real aggressive. That’s what it’s gonna take to win here and whoever wins here will be really aggressive, too."
    Q) WAS IT A CASE WHERE DANICA DIDN’T GIVE YOU ENOUGH ROOM?
    Keselowski: "I don’t know. I’d have to go back and look at it."
    Q) WHAT GOES THROUGH YOUR MIND AT THE END? IS THERE A FEELING SOMETHING IS GOING TO HAPPEN?
    Keselowski: "You assume something is gonna happen, but you don’t know. That’s why I had to race so hard. I was one or two debris yellows from being back in the race and I wasn’t gonna give up."(Ford Racing)(5-5-2014)
  • Nationwide Teams to test at Iowa: Five NASCAR Nationwide Series teams will participate in a test session Tuesday at Iowa Speedway as the track prepares to host the Get To Know Newton 250 on Sunday, May 18. Brian Scott (Richard Childress Racing #2 Chevrolet), Trevor Bayne (Roush Fenway Racing #6 Ford), Chase Elliott and Austin Theriault (JR Motorsports #9 Chevrolet), Brad Keselowski (Team Penske #22 Ford) and Sam Hornish Jr. (Team Penske #54 Toyota) will be on hand. "It’s basically a confirmation test for the track," Wayne Auton, NASCAR Nationwide Series director, said. "There are a couple of areas we want to look at and, if necessary, address before we get into the race week. We told the teams they can bring as many drivers as they want, but we limited them to just the five cars. There’s an open test on Friday of race week, so we believe everyone will have (adequate) track time." According to track officials, fans are welcome to attend Tuesday’s test, which is scheduled to run from 10am-12pm and 1-6 pm Backstretch viewing will be available.(NASCAR.com)(5-5-2014)
  • Entry list: There are 32 trucks on the preliminary entry list for Friday’s SFP 250 at Kansas Speedway. A few notes:
    Ryan Ellis in the #0;
    Todd Shafer in the #08;
    Joey Logano in the #19;
    Austin Dillon is in the #20;
    Tayler Malsam is in the #32;
    TBA in the #36;
    Charles Lewandoski in the #42;
    TJ Bell in the #50;
    TBDA in the #74;
    (5-5-2014)
    See the complete list on the Kansas entry list page.
  • Malsam to run for Turner: Turner Scott Motorsports is pleased to announce that Tayler Malsam will be behind the wheel of the #32 Outerwall Inc. Chevy Silverado during 12 NASCAR Camping World Truck Series races throughout the 2014 season, beginning at Kansas Speedway. The 25-year-old made his NCWTS debut in 2008 and competed full time in 2009, where he garnered 10 top-10 finishes and ranked 12th in NCWTS Driver Point Standings. A native of Seattle, Washington, Malsam began racing go-karts at the age of 16 and quickly progressed to the ARCA Racing Series, where he ran a full season as a Penske Development Driver. While competing in the NCWTS for Kyle Busch Motorsports in 2010, Malsam got a midseason opportunity to advance to the NASCAR Nationwide Series with Braun Racing, where he ran 11 events for the now-Turner Scott Motorsports team. Currently, Malsam is competing in sprint cars and will balance both racing schedules throughout the 2014 season. Malsam will be under the direction of two-time NCWTS championship-winning crew chief Mike Hillman Jr. throughout the 12 races. Hillman and Malsam will team up for the following races: Kansas, Michigan, Charlotte, Chicagoland, both Texas events, Las Vegas, Gateway, Talladega, Kentucky, Iowa, and Homestead-Miami.(See an image of the truck on the #32 Paint Schemes page)(Turner Scott Motorsports)(5-5-2014)
  • Camping World to extend title sponsorship UPDATE 3: Camping World, which has sponsored NASCAR’s truck series since 2009, will announce in about a month an extension to its original seven-year deal, company chairman Marcus Lemonis said Sunday. Lemonis, whose reality television show "The Profit" was the sponsor of the Sprint Cup race Sunday at Phoenix International Raceway, revealed the plans when talking about the company’s involvement in NASCAR. The original contract went through 2015."In about a month, we’ll be announcing a significant extension to that contract," Lemonis said. "It’s been great for us." Last year, Lemonis said he wanted to see how Fox Sports 1, the network rebranded from the former Speed network and the channel that now handles truck telecasts, treats the series. The network has more viewers but also more sports. "I’m happy enough with what I’ve seen and NASCAR has reassured me they’re going to stay very involved in that process," Lemonis said. "Week 1 of ratings for the truck series down in Daytona were up 11 percent. "I was told it was going to be closer to 40-50 percent, so the jury is still out. But the coverage I thought was fantastic."(Sporting News)(3-2-2014)
    UPDATE: "We are interested in extending our agreement with Camping World and we know the company is as well. While we don’t have a signed agreement yet, we are very pleased with the direction in which our discussions are headed. We love our partnership with Camping World and as soon as we have news to share, we will let you know."(NASCAR)(3-2-2014)
    UPDATE 2: Camping World has extended its title sponsorship of NASCAR’s truck series through 2022. The recreational vehicle retailer, which became title sponsor of the series in 2009, signed a seven-year extension that will begin in 2016. The deal is valued at more than $5 million a year in rights fees and media commitments. Camping World CEO Marcus Lemonis, who stars in the CNBC show "The Profit," credited the Camping World Truck Series sponsorship with helping his company increase its revenue from $1.5 billion annually in 2009 to $3 billion annually today. He also said it helped in adding 27 new retail locations and reducing the age of Camping World customers from a 47- to 65-year-old demographic to a 35- to 65-year-old demographic.
    In addition to renewing Camping World’s title sponsorship of the truck series, Lemonis managed to extend NASCAR sponsorships to several of his other businesses. Camping World will be able to market its Good Sam Roadside Assistance towing service as the official roadside assistance of NASCAR. CarCash.com, which buys and sells used cars, will become the official auto buying service of NASCAR, and AutoMatch USA, which sells used cars, will be the official pre-owned automobile retailer of NASCAR.
    Camping World didn’t work with an agency on the extension and doesn’t use an agency to activate its sponsorship assets. Lemonis said that he prefers to have his marketing team oversee promotional efforts. He said that group will have to help Camping World’s NASCAR-related promotions evolve over the next seven years to keep it engaging for fans.
    A year ago, Lemonis expressed concern that truck ratings might suffer after Fox recast its motorsports network Speed as the all-sports network Fox Sports 1. But he said he’s been pleased with the ratings on the network, which was part of the reason he extended the deal. On Speed, the Camping World Truck Series averaged 681,000 viewers per race in 2012. The same races on Fox Sports 1 last year averaged 736,000 viewers per race, an 8 percent increase.(Sports Business Journal)(5-5-2014)
    UPDATE 3: NASCAR announced today it has reached a seven-year agreement with Camping World to remain the entitlement sponsor of the NASCAR Camping World Truck Series through 2022. The new deal ensures that Camping World will own exclusive rights as title sponsor for a total of 14-consecutive years, equaling the longest entitlement sponsorship in the history of the national series, which is celebrating its 20th season. The renewed partnership aligns two brands in the midst of significant growth. Since originally becoming series entitlement sponsor in 2009, Camping World has expanded its number of stores by 35 percent, resulting in the company eclipsing $3 billion in annual revenue.
    "The NASCAR Camping World Truck Series has one of the most consistent and durable audiences in all of sports, averaging approximately 800,000 or more television viewers per event over the past six years," said Steve Phelps, NASCAR chief marketing officer. "Camping World’s seven-year continued commitment to our sport demonstrates its confidence in our on-track product and strength of our brand loyal fan base."
    The NASCAR Camping World Truck Series features some of the toughest and most competitive racing in the sport. The series has helped catapult the careers of many of the sport’s most popular and successful drivers, such as Greg Biffle, Kyle Busch, Carl Edwards, Kevin Harvick and Brad Keselowski. Currently, the series houses a young crop of stars that are talented, dynamic and diverse including Ben Kennedy, German Quiroga Jr. and Darrell Wallace Jr.
    "Camping World and NASCAR are mutually invested in the growth of a national series that is celebrated for its exciting brand of racing and the most loyal fan base in the country," said Camping World and Good Sam Enterprises Chairman and CEO Marcus Lemonis. "Six years ago we felt strongly that the sponsorship would dramatically increase our customer base and it’s delivered. We expect to see continued success in the coming years."
    NASCAR fans are outdoors enthusiasts who enjoy a variety of activities. According to Experian Consumer Research, NASCAR fans are 40 percent more likely than non-fans to go camping. When it comes to camping gear, NASCAR fans are at least 50 percent more likely than non-fans to have tents, lanterns, and other camping equipment.
    The new deal provides Camping World exclusive rights to market its Good Sam Roadside Assistance program as the Official Roadside Assistance of NASCAR. With a network that includes 40,000 tow and service providers in North America, Good Sam Roadside Assistance has provided roadside services to more than two million stranded motorists in the past 30 years.
    Additionally, the new agreement provides official NASCAR status to two growing automobile companies; CarCash as the Official Auto Buying Service of NASCAR, and AutoMatch USA, as the Official Pre-owned Automobile Retailer of NASCAR. CarCash, featured on Season 1 of CNBC’s The Profit, purchases used cars from individuals in return for immediate cash. AutoMatch USA, featured on Season 2 of CNBC’s The Profit, specializes in the sale of foreign and domestic pre-owned cars of all makes and models.(NASCAR)(5-5-2014)


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