NASCAR Holdings’ leadership has been having discussions with its IMSA sports car property about working together on a future race event in which both series compete. IMSA concluded its ’24 IMSA WeatherTech SportsCar Championship season with Saturday’s 10-hour Motul Petit Le Mans race at Michelin Raceway Road Atlanta on NBC and USA Network. The property stands out in racing for having 18 carmakers involved, and it had a 19th officially announce its entry this week with a potential 20th that could soon be on the way. That includes the likes of Acura, Lamborghini, Ferrari, Lexus, Porsche, Cadillac and BMW. That compares to three carmakers in NASCAR, two for IndyCar and a handful in F1.
…
IMSA has run companion events with NASCAR, but not as a fully planned race since 2014. It had two of its four classes compete in 2020 at the Charlotte Motor Speedway roval as part of the racing properties trying to complete their season amid the pandemic.
Asked if running a future NASCAR companion weekend is on the cards, IMSA President John Doonan told SBJ: “Ben Kennedy, Steve O’Donnell, Steve Phelps and I sit down a lot and talk about places where, ‘Could we run with you together,’ so those talks are ongoing. I think it would be incredible for them to come to some of the places we race, and there’s quite a few places I can think of on their schedule — in particular we did it during COVID at the Charlotte Roval — that I would love to see us collaborate on. Nothing to announce, but I think the discussions are ongoing where there’s a lot of benefit to share a weekend and give the fans a different experience.”