Been Asked many times:

What ever happened to the ‘Hat Man’ who used to great the winning drivers in the winners circle? (answer on my NASCAR Frequently Asked Questions(FAQ) ), the answer WAS: Well from what I hear, after Bill ‘The Hat Man’ Broderick was released of his duties when Tosco bought out Unocal he bought a restaurant or tavern in the Chicago area(6-16-1999) — UPDATE 1: some more tidbits, Broderick is the owner of a tavern near the Fox River in Algonquin, Illinois, in the Northwest Chicago suburbs, that he actually has owned for some time(6-17-1999) UPDATE 2: Broderick was interviewed by Claire B. Lang on XM Satellite- NASCAR Radio (Subscription Required) and is now working with the Busch Series team #27 of Brewco Motorsports and driver Joey Clanton and sponsor TrimSpa.(5-2-2003)