Rockwell Automation recently announced that Spectrum Controls, Inc. will become an associate sponsor on the #20 Rockwell Automation Chevy driven by Mike Bliss in 2004. Rockwell Automation offers a unique NASCAR Busch Series sponsorship program, supported by their internal sports marketing team, known as
Matrix. Since 2001, Rockwell Automation and Matrix have helped more than 30 companies develop and activate successful sports marketing initiatives. Spectrum Controls joins returning sponsor Triad Packaging as marketing partners of the Rockwell Automation racing team. Additional new associate sponsors will be announced in the near future. Since 1983, Spectrum Controls has continued to be the premier provider of hardware and related software products for the industrial controls marketplace. Products fall into three major categories: I/O modules, human-machine interfaces and communications devices. For more information, visit their Web site at www.spectrumcontrols.com.(Rockwell Automation PR)(2-6-2004)
