March 23, 2018
Axalta, Hendrick extend partnership: Axalta (NYSE: AXTA), a leading global supplier of liquid and powder coatings, and 12-time NASCAR Cup Series champions Hendrick Motorsports have agreed to a four-year contract extension that will take one of the most enduring sponsorships in NASCAR through 2022. Beginning in 2018 and throughout the new 2019-2022 agreement, Axalta will be featured as a 25-race primary sponsor of Hendrick Motorsports’ Chevrolet Camaro ZL1 teams competing in the Cup Series. Over the next two years, Axalta will be a primary sponsor of Hendrick Motorsports drivers Alex Bowman (15 races in 2018 and 12 races in 2019) and William Byron (10 races in 2018 and 13 races in 2019). Schedules for the 2020-2022 seasons will be announced at a later date.[More](3-23-2018)
Richard Childress Racing and eBay Motors team up for 2018: Richard Childress Racing is joining forces with eBay Motors for its 2018 NASCAR marketing campaign by providing compelling feature content and vignettes featuring the No. 31 Monster Energy NASCAR Cup team to appear on FOX broadcasts. The unique partnership includes the primary sponsorship of the No. 31 Chevrolet Camaro ZL1 at the MENCS race at Martinsville Speedway on March 25.[More](3-23-2018)
PNC Bank becomes Official Bank of NASCAR with five-year agreement: NASCAR and PNC Bank today announced a five-year agreement that introduces the bank as the “Official Bank of NASCAR®” and “Official Wealth Management Partner of NASCAR®.” The agreement provides PNC exclusive status and promotional rights around retail, corporate and private banking across the country and U.S. military bases abroad. PNC will be present at key NASCAR races throughout each season and offer its services to the industry, providing valuable insights to drivers, teams, tracks and sponsors. The agreement takes effect immediately.[More](3-23-2018)
Auto Club XFINITY tv ratings: The NASCAR Xfinity Series from Fontana (Ca.) had a 0.75 rating and 1.2 million viewers on FS1 Saturday, down 19% in ratings and viewership from last year (0.93, 1.460M) and down 23% and 19% respectively from 2016 (0.98, 1.459M). Mirroring the trend for this year’s Cup Series races, every NASCAR Xfinity Series telecast this season has declined double-digits to a multi-year low.[More](3-23-2018)
Friday Notebook: Martinsville Trucks: Timothy Peters returns to NASCAR Camping World Truck Series at his home track; ThorSport still playing catch-up after switch to Ford.[More](3-23-2018)
Enfinger leads final Martinsville Truck practice: #98-Grant Enfinger was fastest during final practice for Saturday’s Camping World Truck Series race at Martinsville Speedway with a speed of 95.056mph. #88-Matt Crafton, #54-Kyle Benjamin, #21-Johnny Sauter, #13-Myatt Snider, #52-Stewart Friesen, #8-John Hunter Nemechek, #02-Austin Hill, #18-Noah Gragson, and #51-Harrison Burton were the top-10. 32 drivers practiced during the session. See complete results on the Practice 3 speeds (pdf)(3-23-2018)
Crafton fastest in second Martinsville Truck practice: #88-Matt Crafton was fastest during the second of three practice sessions for Saturday’s Alpha Energy Solutions 250 at Martinsville Speedway with a speed of 94.571mph. #16-Brett Moffitt, #2-Cody Coughlin, #41-Ben Rhodes, #24-Justin Haley, #18-Noah Gragson, #21-Johnny Sauter, #98-Grant Enfinger, #13-Myatt Snider, and #99-Tyler Matthews were the top-10. 32 drivers practiced during the session. See complete results on the Practice 2 speeds (pdf)(3-23-2018)
Haley fastest in opening Martinsville Truck practice: #24-Justin Haley was fastest during the opening practice for Saturday’s Alpha Energy Solutions 250 at Martinsville Speedway with a speed of 94.125mph. #18-Noah Gragson was second, followed by #88-Matt Crafton, #8-John Hunter Nemechek, #21-Johnny Sauter, #98-Grant Enfinger, #25-Dalton Sargeant, #13-Myatt Snider, #41-Ben Rhodes, and #54-Kyle Benjamin. 26 drivers practiced during the session. See complete results on the Practice 1 speeds (pdf)(3-23-2018)
Florida Georgia Line to headline FGL Fest during NASCAR weekend at Indianapolis: Global superstars Florida Georgia Line will perform live Saturday, Sept. 8 at the Indianapolis Motor Speedway during the track’s 25th annual NASCAR weekend, an expansion of an exciting, unique partnership between IMS and Big Machine Records that also will place the chart-topping duo into the race’s name for years to come.[More](3-23-2018)
Rally named official bus rideshare partner of seven Speedway Motorsports, Inc. tracks: In keeping with its “Fans First” commitment, Speedway Motorsports, Inc. (NYSE: TRK) officials have announced a new partnership with Rally that will save race fans valuable time and money during race weekends at seven of Speedway Motorsports’ world-class facilities.[More](3-23-2018)
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